In the fiscal year 2023–24 (FY24), the omnichannel jewelry company BlueStone was able to reduce its loss year over year (YoY) to INR 142.2 Cr, while its operational sales exceeded INR 1,000 Cr.
In FY23, the company reported operational revenue of INR 770.7 and a net loss of INR 167.2 Cr.
Operating revenue at BlueStone increased by over 64% year over year to INR 1,265.8 Cr in FY24.
BlueStone, which was founded in 2011 by Gaurav Singh Kushwaha and Vidya Nataraj, makes money through the sale of jewelry both online and in-person at its retail locations. It states that it offers more than 8,000 designs for various jewelry pieces, such as pendants, rings, earrings, and more.
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