Indians have a legendary passion for chai or tea. With a rich history in tea culture, chai has developed from a simple household drink into a booming business opportunity. In 2025, several innovative chai startups are upgrading India’s chai experience by blending tradition with modernity. Let’s take a closer look at the top chai startups in India that are achieving success across the globe.

List of Chai Startups in India

Chai Sutta Bar

Name	Chai Sutta Bar
Founding Year	2016
Headquarters	Indore, India
Founders	Anubhav Dubey and Anand Nayak
Website	www.chaisuttabarindia.com
Business Model	Franchise Owned Franchise Operated

Top chai startup in India, Chai Sutta Bar was founded in 2016 by Anubhav Dubey and Anand Nayak in Indore, India’s cleanest city. The traditional clay cup, Kulhad, adds a unique charm to this chai startup in India. It not only makes the tea taste better, but it’s also eco-friendly in chai startups in India.

Anubhav Dubey and Anand Nayak invested INR 3 lakh into Chai Sutta Bar (CSB); now it’s a ₹150 crore tea brand with 500+ outlets across India and abroad. Known for its kulhad-served teas like Adrak, Chocolate, and Masala, CSB is now a global sensation. They also co-founded Maatea and Kaffee-La’, expanding into premium tea and coffee.

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Chaayos

Name	Chaayos
Founding Year	2012
Headquarters	Delhi-NCR, India
Founders	Nitin Saluja and Raghav Verma
Website	www.chaayos.com
Business Model	Franchise Owned Franchise Operated

In 2012, IIT alumni Nitin Saluja and Raghav Verma was Founded Chaayos, a growing chai startup in India.

The business offers a personalized chai experience in India. Since the opening of their first café in November 2012, Chaayos has grown quickly, reaching annual growth rates of more than 100%. 

This chai startup serves your favorite personalized chai and delicious snacks across Delhi-NCR, Chandigarh, Mumbai, Bangalore, Pune, Chennai, and now Hyderabad.

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Chai Point

Name	Chai Point
Founding Year	2010
Headquarters	Bengaluru, India
Founder	Amuleek Singh Bijral
Website	www.shop.chaipoint.com
Business Model	Franchise

A Harvard alumnus and ex-Microsoft employee, Amuleek Singh Bijral, founded Chai Point, a chai startup in Bengaluru, in 2010.

Leading chai startup in India, Chai Point serves over 700,000 cups daily via 180+ retail stores, 3,500 workplace hubs, and its “Vending as a Service” model, the myChai™ brewing system, across India.

Backed by investors like Eight Roads Ventures and Saama Capital, Chai Point has raised over $50 million to brighten lives through chai.

Teabox

Name	Teabox
Founding Year	2013
Headquarters	Bengaluru, India
Founder	Kausshal Dugar
Website	www.in.teabox.com
Business Model	B2C, D2C

Founded in 2013 by Kausshal Dugar, Teabox is a vertically integrated premium tea brand in India.

Bengaluru-based Teabox delivers premium teas sourced directly from 200 plantations in Darjeeling, Assam, Sikkim, and Meghalaya.

Backed by Accel Partners, Ratan Tata, and others, Teabox has secured over $13M to redefine tea experiences globally, competing with brands like Vahdam and Blue Tea.

Chaipatty Teafe

Name	Chaipatty Teafe
Founding Year	2010
Headquarters	Bengaluru, India
Founder	Chirag Yadav
Website	www.chaipatty.com
Business Model	Franchise Owned Franchise Operated

A Delhi College of Engineering alumnus and Ex-electronics expert Chirag Yadav was founded chai startup Chaipatty Teafe in 2010.

Chirag left a corporate job to build this innovative chai startup by fusing his passion for entrepreneurship with Bangalore’s thriving startup scene.

India’s tea market, long dominated by FMCG giants, is seeing a surge of homegrown D2C chai startups in India offering farm-fresh quality and unique flavors.

FAQs – Chai Startups in India