In the latest episode of Shark Tank India, which aired on Sony LIV on March 13th, The Bear House, a modern men’s apparel and accessories brand specializing in smart casuals, secured a ₹3 crore investment from Shark Namita Thapar.
Namita Thapar, the Executive Director of Emcure Pharmaceuticals, structured the deal with ₹1 crore for a 1% equity stake and ₹2 crore as debt. The episode featured Sharks Namita Thapar, Anupam Mittal, Aman Gupta, Viraj Bahl, and Kunal Bahl, with the co-founders Tanvi and Harsh Somaiya impressing the panel with their brand’s profitability, scalability, and premium product offerings. Shark Aman Gupta even described The Bear House as “too good to be true.”
“Being on Shark Tank and earning the trust and support of the judges is a pivotal moment for The Bear House team! Having them experience our garments and believe in our business model through this investment validates our vision—giving Indian men the freedom to express their unique selves through our clothes, no matter where they go or what they do. This experience has solidified our reputation as a powerhouse in the menswear segment,” said Tanvi Somaiya, Co-founder of The Bear House.
Kunal Bahl also showed keen interest and proposed a ₹3 crore investment for a 3% equity stake at a ₹100 crore valuation. However, the co-founders ultimately opted for Namita Thapar’s offer, as it aligned more closely with their vision.
“Our philosophy has always been simple—our product is our brand ambassador!” added Harsh Somaiya, Co-founder of The Bear House.
Drawing inspiration from European fashion, The Bear House is known for its minimalistic, high-quality smart casuals designed for professionals in hybrid work cultures. The brand’s commitment to premium craftsmanship and stylish yet functional apparel earned significant praise from the investors.
About The Bear House
Founded in 2017 by Tanvi and Harsh Somaiya as a passion project, The Bear House has grown into a premium menswear brand known for its impeccable quality and versatile designs.
Catering to discerning Indian consumers who seek effortless transitions between professional and social settings, The Bear House offers a curated range of smart casuals, including shirts, especially popular for its flannel shirts, t-shirts, bottoms, denims, polos, blazers, accessories, and footwear.
